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Wolfsoniana > Industrial Design

FIAT, Model of Littorina railcar, 1938

Towards industrial design

In the transportation sector, the transition from mechanised craft production to industrial fabrication, which was not fully completed in Italy until after World War II, is represented in the Wolfsoniana through a group of objects which explore the evolution of transportation in the first half of the twentieth century: the bicycle with its wooden rims by the Giuseppe Bianchi company of Florence, the present-day Betamotor; the turbo-liner Conte di Savoia and the Littorina Fiat represent Fascist Italy anxious to affirm its primacy in every field; and, the Vespa 125 made by Piaggio in 1949, is the unequivocal emblem of the Italian post-war economic miracle.

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